Redefining “Customer Service”

You need to call a company for help with a product, or have a few questions. You grow tense – you know the drill. You are prepared for battle, hoping you choose the “right” phone extension option to get the answers you need. Choosing Sales will probably connect you to a very happy and friendly person ready to take your credit card number but may not be able to answer your questions.
Choosing the Support option usually means you’ll talk with someone who is far from friendly and makes you feel as if you’ve interrupted their day (and that’s even after you’ve been on hold for 30 minutes just to talk with them).

That’s not the case with us.

There’s a reason why we don’t use a phone menu system to corral you into a Sales or Support queue – it doesn’t matter – you talk to the same people no matter the nature of your call.  Often times sales calls turn into a support call with specific questions and walk throughs.  Likewise, support calls can turn into a sales call when a customer decides they need an upgrade, extra license, or online backup.  Good customer service is helping people solve their problems through the best solution, before or after the sale.

Nathan Boles helping a CattleMax customer

Nathan Boles helping a CattleMax customer

Our customer service team has used CattleMax for years for their own cattle, so they know the ins and outs to get you through problems you may run across. And, since they’re producers just like you who were once looking for the same type of solution themselves, they also know how to answer your sales questions to make sure you’re selecting the right edition or including services you might need.

Give us a try – we truly want to help you succeed!

Customers first – our customer service hiring philosophy

When Penny and I first met, everyone wondered how we would turn out – her degree in Agriculture,  mine in Information Technology & Business.  The question was answered during our senior year at Texas A&M University when we combined our skills and created a cattle database for her family to manage their cattle.  Cattle and technology – it just made sense to us even though it didn’t to many others.  Even to this day when I attend conferences outside of agriculture, people are surprised when I say “cattle software”.

As Cattlesoft grew, our customer service volume increased to where we needed to hire more help.  There aren’t too many people out there who understand cattle production and also can troubleshoot computer software, so this makes finding and training customer service representatives challenging, especially for a company that touts its exceptional customer service.

In the Summer of 2008, we had a predicament on our hands – most of our customer service rep students were graduating from Texas A&M and moving on.  We asked ourselves “How are we going to find several customer service reps and have them trained on CattleMax for the Fall?”

It was one evening when we were out checking cows that we came up with the idea of mentioning the job listings in our customer newsletter.  Within one week had over 50 applicants for 3 positions.

After many great interviews, we hired Ken and Nathan. Not only were they familiar with CattleMax having used it for years, but they also understand what it’s like to be on the other end of the phone.

That’s not the kind of thing you can train for, it has to be experienced.